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eToro was founded as RetailForex in 2007 in Tel Aviv by brothers Yoni Assia and Ronen Assia together with David Ring. eToro is a social investment trading platform and multi-asset brokerage company with 10 offices worldwide, including the US, UK, Israel, Cyprus, and Australia.

eToro’s platform enables manual and social investing and is available on and the eToro mobile app. For manual investing, eToro provides a wide selection of stocks, currencies, commodities, crypto assets, ETFs, and indices through its innovative investment platform. Using the professional tools and analyses on eToro, our clients can track and invest in various financial instruments.

Born of the Bull

In January 2007, three entrepreneurs set out to disrupt the trading world. Its mission is to make trading accessible to anyone anywhere and reduce dependency on traditional financial institutions.

September 2007 Visual Forex trading platform

The first-ever iteration of an online trading platform makes trading easy to understand and fun, using graphic representations for various financial instruments.

May 2009 WebTrader

eToro launches its innovative, intuitive trading platform, enabling anyone to trade financial assets online. WebTrader includes professional tools for both beginner and advanced traders.

July 2010 OpenBook

The world’s first social trading platform is born, enabling anyone to participate in the Fintech revolution allowing traders to copy other successful traders, using the innovative CopyTrader™ feature. The platform drew global attention, winning Finovate Europe Best of Show for 2011.

April 2012 The eToro mobile app

Both WebTrader and OpenBook are available through a handy mobile app. Using their Apple or Android smartphones, clients could perform any action on the platform on the go.

July 2013 Introducing stocks

They added currencies and commodities and provided a wide selection of stocks to eToro’s offering in European, Asian, and Australian markets. This enabled traders and investors in these markets to diversify their portfolios even further by investing in the global stock market.

October 2015 The new eToro

eToro integrates WebTrader’s online capabilities and OpenBook’s social features into one intuitive and innovative interface.

February 2016 Introducing Smart Portfolios (formerly known as CopyFunds)

Smart Portfolios group assets or investors based on a theme or strategy, such as 5G, cloud computing, and renewable energy. Some portfolios use advanced algorithms, machine learning, and AI to build investment strategies based on market conditions.

February 2017 Adding crypto

Later pioneering bitcoin trading in 2013, eToro expanded its digital asset offerings, enabling clients to tradeJUL

July 2018 US crypto platform

eToro phase 1 to begin serving the US market, bringing a unique offering of digital assets and copy trading. And investment in ether, XRP (by Ripple Labs), litecoin, and other popular cryptocurrencies.

May 2019 Introducing 0% commission stocks to the world

Setting the word free of commission. Zero commission means no additional fee has been charged on the market spread. eToro never charges any management, administration, or ticketing fees.

November 2021 Launch eToro Money

eToro Money launches in Europe. eToro Money is the new financial service offering users a comprehensive approach to investing. Providing an account, a Visa debit card, and an app for easy management, eToro Money allows users to enjoy instant withdrawal and no Forex conversion

January 2022 Stocks, crypto, and beyond

eToro officially launches stock investments in the US. Fractional share investing with zero commissions and a minimum investment amount of just $10 for stocks, ETFs, and more was open to most US States.


Coinbase, a United States company, operates a cryptocurrency exchange platform as a distributed company; employees use it via remote work.

They are building the crypto economy – a more fair, accessible, efficient, and transparent financial system enabled by crypto. Brian Armstrong and Fred Ehrsam founded the company in 2012 with the radical idea that anyone, anywhere, should be able to send and receive Bitcoin quickly and securely. Today, they offer a trusted and easy-to-use platform for accessing the broader crypto economy. They are one of the largest cryptocurrency exchanges in the United States by trading volume. 

Customers around the world discovered and began their journeys with crypto through Coinbase.

Approximately 98 million verified users, 13,000 institutions, and 230,000 ecosystem partners in over 100 countries trust Coinbase to invest, spend, save, earn, and use crypto quickly and securely.

Coinbase has a secure online platform for buying, selling, transferring, and storing digital currency. Its mission is to provide an open financial system for the world and to be a leading global brand for helping people convert to digital currency in and out of their local money.

They make it easy to buy and sell digital currency.

  • On Coinbase, it is always free * for sending or receiving digital currency between online wallets to friends or merchants.
  • They have security and backups, so you don't have to worry about your cryptocurrencies.
  • They are a "one-stop-shop" offering a crypto wallet and a crypto exchange and providing merchant tools with simple interfaces.
  • Coinbase platform where many applications are being built using their Application Programming Interface (API).

* Sending crypto between Coinbase users is always free. The customer is responsible for the miner's fees on external transactions outside Coinbase

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Gemini Trust Company, LLC (Gemini) is a cryptocurrency exchange and custodian that allows customers to buy, sell, and store digital assets. It is a New York trust company regulated by the New York State Department of Financial Services (NYDFS) and founded in 2014 by Cameron and Tyler Winklevoss.

Gemini 2015 became a cryptocurrency trading platform. They appeal to beginner crypto investors and active traders to buy and sell cryptocurrencies. 

In May 2018, it announced that Gemini had become the world's first licensed Zcash exchange. With crypto trading in the United States, Canada, the United Kingdom, South Korea, Hong Kong, and Singapore. Their primary competitors include Coinbase, Binance, Bitstamp, and Kraken. All users trade cryptocurrency and fiat currency in the open market—users transfer USD to and from their bank accounts.

Gemini began to facilitate the purchase and storage of Bitcoin through a complex system of private keys and password-protected environments. Only a tiny percentage of the total bitcoin on the exchange is held online to minimize the risk of loss from hacking.

In December 2017, Gemini was the first exchange to launch bitcoin futures contracts. The Chicago Board Options Exchange (CBOE) uses Gemini "as the basis for the daily settlement for the bitcoin futures."

You may have only heard of Gemini because of its founders, Tyler and Cameron Winklevoss, who are famous for their legal battles with Mark Zuckerberg over the creation of Facebook. But the exchange offers over 70 cryptocurrencies, a learning hub to teach beginners all about crypto investing, and a suite of unique products which can add more value for seasoned investors. 

Offerings like Gemini Earn, Gemini Pay, Gemini Wallet, and more can help investors tap into a more cohesive ecosystem than other exchanges may offer. Still, it's important to remember that buying and holding (or HODLing) is the game's name for retirement-minded investors, and you don't need any of these unique features. 

Gemini At a Glance

  • Over 70 cryptocurrencies are available.
  • Trading fees include spread and a fee per transaction
  • No account minimum
  • The minimum deal amount equals the smallest amount of each crypto that can be traded.
  • The Gemini Earn program allows you to earn interest on your holdings 
  • Available in over 60 countries and all U.S. states
  • Cryptopedia education hub
  • Insurance plan and the majority of assets held in offline cold storage
  • Offers multiple products like Gemini ActiveTrader for frequent buyers and sellers, Gemini Pay to use your cryptocurrency at stores, and more


Changelly has an ecosystem of products and services to give customers a one-stop-shop experience for purchasing, selling, swapping, and trading cryptocurrencies.

Since 2015, Changelly has provided an innate platform for quick crypto markets. The goal is to bring the day of mass adoption of cryptocurrencies; Changelly is developing new services to offer its users a flawless experience.

When you sign up for their services and Newsletter, they will give you many tips and teach you how crypto works if you are a newbie. 

Since 2015, They have been here to simplify your access to crypto.

  • 2021: Has partnered with Ledger, a world-famous hardware wallet. Offers more than 260 cryptocurrencies for exchange  The app when through a significant update: purchases with fiat and better.
  • 2020: Partnered with Instant Swap, hit the number of 170 crypto assets listed and the full-fledged crypto exchange. It is called Changelly PRO to meet the needs of the crypto community.
  • 2019: With partnerships with MyEtherWallet and Exodus and fixed-rate exchange implementation. With transaction fees crypto-to-crypto exchanges reduced from 50%, to 0.5% to 0.25%. Their mobile app became iOS-friendly for Apple users.
  • 2018: Changelly partnered with Huobi Wallet and implemented an API instant exchange solution. It also launched 24/7 live-chat support.
  • 2017:  Users can now buy crypto with a debit card. And partnered with Simplex – an EU-licensed fintech company that enables purchasing crypto with fiat. With its first stable coin, USDT got listed on Changelly.
  • 2016:  The number of Changelly active users exceeded 100,000.
  • 2015 First launch with 30 cryptocurrencies on board.

At times, They might also ask you to pass Know Your Customer (KYC). However, it’s not a requirement for every user.

To learn more about: Click Changelly

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